shutterstock 167219432 300x300 Predictive Analytics to Understand (and Expand) Customer Lifetime Value

Predictive Analytics to Understand (and Expand) Customer Lifetime Value

One of the holy grails for marketers is understanding customer lifetime value – how much their customers are worth to their companies now as well as their anticipated lifetime values. The fact is customer lifetime value is becoming a more commonly-used metric among marketers. Of course, a lynchpin to customer lifetime value is retaining customers and […]

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The North Pole Runs Like Never Before

Children around the world are in for a treat this year as Christmas operations at the North Pole are running the latest technology innovations from SAP. In recent years Santa and his team in the North Pole have seen numerous challenges including an increase in hazardous weather conditions, naughty/nice list inconsistency, and a rising demand of […]

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shutterstock 153880736 300x300 Using Predictive Analytics to Drive Field Service Excellence

Using Predictive Analytics to Drive Field Service Excellence

Best in class organizations that have adopted analytics have seen their service profits increase by 18%, their customer retention rates have soared 42% and the performances of their service level agreements have shot up 44%. That’s according to a recent study conducted by Aberdeen Group on the use of analytics in field service organizations. Clearly, there are […]

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shutterstock 109457648 300x225 Data Analysis to Unlock Customer Intelligence

Data Analysis to Unlock Customer Intelligence

While sales departments have traditionally had an insatiable knowledge for data about customers, this hunger for customer intelligence is poised to expand throughout companies. That’s according to a new survey from CRM Magazine that asked customer experience professionals to predict how the demand for customer intelligence is likely to change in the future. A majority […]

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30 Days – 30 Great Customer Stories

It seems like only a couple of days ago that I posted my blog announcing my 30 days of customer success! But alas, time flies, and today I posted the final story through my @jamesafisher Twitter account. As promised, I’ve listed all 30 customer success tweets here for you in one place.  I hope you […]

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big-data-prediction-wheel

Spinning The Big Data Prediction Wheel

What can we look forward to in 2014 with regards to Big Data?   Read this post in source website.

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man in glasses 300x199 Data: One Size Does Not Fit All

Data: One Size Does Not Fit All

Every day, we look to data to guide us in making business decisions. Whether it’s how a promotion is going or how well a new product is being received in the market, many members of a company are heavily invested in seeing the newest numbers. Anyone who has led a meeting concerning a numbers update […]

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Collaborative BI: Trends & Mobility Factors

Although face-to-face meetings, email and phone calls are the top “mechanisms for collaborating with BI insights in 2013,” those mechanisms are not necessarily the future for mobile collaboration on big data projects. That’s according to a recent survey on the collaborative BI market by Howard Dresner, founder and president of Dresner Advisory Services. Let’s look […]

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SAP EPM Conference Reveals Benefits of Great Partnerships

Last time out, I suggested that the triangle of vendor-partner-customer working together in an environment of mutual respect, trust, and harmony could potentially create better business benefits for all concerned. (See “Who Benefits the Most from Partnerships”) Now, of course I don’t live in a vacuum, so I fully understand that there are many more […]

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Executing on the Statement of Direction for Dashboarding

by Anita Gibbings, BI product marketing, SAP In April 2012, SAP released a Statement of Direction for Dashboarding. (You can still access the original webinar and the blog post with attached official document and webinar slides.) To answer your questions there was a  follow-up blog by Adam Binnie and a video. Now that we’ve had […]

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